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Your next booking may already be calling someone else.

Put a value on the calls your front desk cannot answer, then see what an immediate response could put back in play.

  • Free to use
  • No sign-up
  • 30-second estimate

Start with the calls that go unanswered.

Drag the sliders to use your own numbers. The estimate updates as you move each slider.

15

Calls that ring out, reach voicemail or arrive after hours.

65%
45%
£180

Use a typical first visit, appointment or initial course value.

50%

Adjust the recovery rate to compare cautious and ambitious scenarios.

Revenue currently slipping through your front desk

£3,422every month

£41,067 in annual booking value from people who already chose to call.

Unanswered calls 65
Booking enquiries 42
Potential bookings 19
Put back in play 10

With an immediate response, your selected scenario could put 10 bookings back in play each month.

£1,711monthly opportunity

Turn the missed call into a useful next step.

Durward connects unanswered calls to an immediate SMS or WhatsApp reply, a booking route or a named member of your team. The customer gets momentum. Your team gets an organised enquiry.

Using the assumptions above, the current £1,200 founding implementation rate is equivalent to approximately 7 recovered bookings.

We map the workflow around your current phone, booking, CRM and messaging tools. If a ready-made service covers the simple case, we say so.

Also losing revenue to no-shows? Try the no-show calculator.

  1. 1

    Call missed

    Busy, after hours or no one free to answer.

  2. 2

    Reply sent

    SMS or WhatsApp responds while intent is still high.

  3. 3

    Next step offered

    Book online, describe the request or ask for a callback.

  4. 4

    Enquiry organised

    Booked or handed to the right person with context intact.